[Get.7NOg] Cosmetics and Skin Care Products in Thailand A Strategic Entry Report 1995
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Book Details :
Published on: 1999-10-26
Released on: 2005-09-30
Original language:
The primary audience for this report is managers involved with the highest levels of the strategic planning process, and consultants who help their clients with this task. The user will not only benefit from the hundreds of hours that went into the methodology and its application, but also from its alternative perspective on strategic planning in Thailand.This report helps executives evaluate strategic investment and entry alternatives in Thailand. In order to evaluate Thailand, Icon Group International, Inc. draws on a methodology developed by Professor Philip Parker at INSEAD in Fontainebleau, France. The methodology decomposes a country's strategic potential along two key dimensions: (1) latent demand, and (2) accessibility. A country may have very high latent demand, yet have low accessibility, making it a less attractive market than many smaller potential countries having higher levels of accessibility. This report provides a strategic profile of Thailand along these lines. Throughout the discussion, literally hundreds of statistics on Thailand are benchmarked against regional and global averages. The reader can thus quickly understand where Thailand fits into the regional and global perspective. The report first investigates the economic fundamentals affecting Thailand. These fundamentals are the source for Thailand's latent demand. Then, the subsequent chapters detail Thailand's accessibility. This evaluation covers a number of entry alternatives, including export strategies, and local direct investment strategies. If a firm decides to have a local presence in Thailand, this requires a strategic understanding of local business conditions. The conditions investigated in this report include local marketing (advertising, distribution, pricing issues) and entry strategies (opening an office, joint venturing, etc.), as well as human resources management (labor laws, costs, regulations). Because... Home - UC Small Farm Program With this session youll walk away knowing how to: Produce your product legally and safely; Use basic marketing concepts to build your brand; Get your products on ... Turner Gas Company Turner Gas Companys historical footprint and expertise focuses on Propane (LPG). Today we are the market leader and one of the largest independent transporters and ... Master the Media Praise from ABC News Anchor Diane Sawyer George Merlis knows everything about blasting through the background sound and making your point. He is not just a great ... Project report-on-lakme - SlideShare Project report-on-lakme 1. final-yearprojects.co.cc troubleshoot4free.com/fyp/Final Year Projects is One place for all Engineering ... Cellkraft AB Welcome to Cellkraft AB Cellkraft was founded in the year 2000 developing fuel cells for advanced applications. In parallel with that development products to solve humidification needs for ... Alberta Sulphur Research Ltd University of Calgary Alberta Sulphur Research Ltd. was incorporated as a not-for-profit research organization in 1964. The Company conducts research in the field of chemistry as it ... Nestl - Wikipedia Nestl's origins date back to 1866 when two separate Swiss enterprises were founded that would later form the core of Nestl. In the succeeding decades the two ... Green's Blue Flame A full service propane company ... Houston Propane Company - Green's Blue Flame Gas Co. Serving Houston propane customers since 1967 Green's Blue Flame Gas Company is focused on delivering quality ... Manta - The Place for Small Business It all starts with a Free Marketing Report. Did you get our message in the mail or hear about us on the radio? Just enter your email or the code from your postcard if ... Welcome to Bruno's Marketplace - the Gourmet Flavors of ... Bruno's Marketplace is a unique on-line store bringing you products from Bruno's Sierra Nevada and Waterloo. We are committed to bringing you quality food products ...
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